1. Introduction

Baoding Diken Information Technology Co., Ltd. ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://www.dikeninfo.shop (the "Site") or use our services. Please read this policy carefully. If you do not agree with its terms, please discontinue use of our Site and services. We reserve the right to update this policy at any time, and changes will be posted on this page with an updated revision date.

2. Information We Collect

We collect several types of information to provide and improve our services:

• Personal Identification Data: Full name, email address, phone number, company name, job title, and billing address when voluntarily submitted via contact forms, account registration, or service requests.
• Usage Data: IP address, browser type and version, operating system, referring URLs, pages visited, time and date of visits, time spent on each page, and other diagnostic data collected automatically.
• Cookies and Tracking Technologies: We use cookies, web beacons, pixel tags, and similar technologies to track Site activity and store preferences. You may control cookie settings through your browser. See Section 9 for details.
• Communication Data: Records of correspondence when you contact us via email, phone, or support channels, including call recordings for training and quality assurance purposes.

3. How We Use Your Information

We use the collected information for the following purposes:

• To respond to inquiries, provide quotations, and deliver our services.
• To manage user accounts and process service orders.
• To improve and personalize the Site experience.
• To send administrative communications, technical notices, and security alerts.
• To comply with applicable legal obligations and regulatory requirements.
• To analyze usage trends and conduct market research.
• To detect, prevent, and address technical issues, fraud, or security breaches.
• To send promotional materials (only with your explicit consent, which may be withdrawn at any time).

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), our processing of your personal data is based on the following lawful grounds under the General Data Protection Regulation (GDPR):

• Consent: You have given clear consent for us to process your data for specific purposes (e.g., marketing emails).
• Contractual Necessity: Processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
• Legal Obligation: Processing is necessary for compliance with a legal or regulatory obligation to which we are subject.
• Legitimate Interests: Processing is necessary for our legitimate business interests (e.g., improving our services, preventing fraud), provided your interests and fundamental rights do not override those interests.

5. Data Sharing and Disclosure

We do not sell, trade, or rent your personal data to third parties. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party vendors who assist us in operating our Site and business (e.g., hosting, analytics, payment processing, email delivery), under written agreements that require them to protect your data.
• Legal Compliance: When required by law, court order, or governmental regulation, or to protect our rights, property, or safety and those of our users or the public.
• Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets, with notice provided to you before your data becomes subject to a different privacy policy.
• With Your Consent: For any other purpose disclosed to you at the time of collection with your explicit consent.

6. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including China, where our servers and service providers are located. For users in the EEA, we ensure that adequate safeguards are in place for such transfers through one or more of the following mechanisms:

• Standard Contractual Clauses (SCCs) approved by the European Commission.
• Adequacy decisions by the European Commission for certain countries.
• Data Processing Agreements (DPAs) with our service providers incorporating GDPR-compliant safeguards.

By using our Site and services, you acknowledge and consent to such transfers as described in this policy.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements. Specific retention periods:

• Account and service data: Retained for the duration of the contractual relationship plus 5 years after termination.
• Usage data and analytics: Retained for a maximum of 26 months.
• Marketing communications data: Retained until you withdraw consent or opt out.
• Legal compliance data: Retained as required by applicable laws (typically 3–10 years depending on jurisdiction).

When data is no longer needed, it is securely deleted or anonymized.

8. Your Rights (GDPR)

If you are located in the EEA, you have the following rights under the GDPR regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data where there is no compelling reason for continued processing.
• Right to Restrict Processing: Request restriction of processing your data under certain circumstances.
• Right to Data Portability: Request a copy of your data in a structured, machine-readable format, or request transfer to another controller.
• Right to Object: Object to processing based on legitimate interests or direct marketing purposes.
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent, without affecting lawfulness of processing before withdrawal.
• Right to Lodge a Complaint: Lodge a complaint with your local data protection supervisory authority if you believe your rights have been violated.

To exercise any of these rights, please contact us at support@dikeninfo.shop. We will respond to your request within 30 days.

9. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance user experience and analyze traffic. We use the following types of cookies:

• Essential Cookies: Required for basic Site functionality (e.g., session management, security). These cannot be disabled.
• Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics). Data is anonymized where possible.
• Preference Cookies: Remember your settings and language preferences for a personalized experience.
• Marketing Cookies: Used only with your explicit consent to deliver relevant advertisements and measure campaign effectiveness.

You can control cookie preferences through your browser settings or via our cookie consent banner. Disabling certain cookies may affect Site functionality. Most browsers allow you to refuse or accept cookies at any time through the settings menu.

10. Children's Privacy

Our services are not directed to individuals under the age of 16 (or the age of majority in your jurisdiction). We do not knowingly collect personal data from children. If we become aware that a child has provided us with personal data without verifiable parental consent, we will take steps to delete that information promptly. If you believe we may have collected data from a child, please contact us immediately.

11. Data Security

We implement appropriate technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using TLS 1.2+ protocols.
• Secure server infrastructure with firewall protection and regular vulnerability assessments.
• Access controls and authentication mechanisms restricting data access to authorized personnel only.
• Regular staff training on data protection and privacy best practices.
• Incident response procedures to address any data breaches promptly and notify affected parties as required by law.

While we strive to protect your data, no method of transmission or storage is 100% secure. We cannot guarantee absolute security but will take all reasonable steps to safeguard your information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date and, where appropriate, by sending a notification to your email address. We encourage you to review this policy periodically to stay informed about how we are protecting your data. Your continued use of the Site after any changes constitutes acceptance of the updated policy.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Company: Baoding Diken Information Technology Co., Ltd.

Email: support@dikeninfo.shop

Phone: 185-7483-6581

Address: Building 3, Diangu Science Center, 3088 North Leke Street, Baoding, Hebei, China

Data Protection Contact: For GDPR-related inquiries, you may also contact our designated representative at the above email address. We aim to respond to all inquiries within 5 business days.